Key Benefits:
Increases Local Visibility
Boosts Local Traffic
Builds Local Reputation
Brings a Competitive Edge
Google My Business Optimization
We optimize your Google My Business profile to increase visibility in local search results and maps. This boosts your business in local searches and improves overall local engagement.
Local Citations and Listings
We ensure your business is accurately listed in local directories and citation sites. Consistent and correct listings help improve your local search rankings and drive more local traffic.
Local Keyword Optimization and Content Creation
We use targeted local keywords in your content, meta descriptions, and tags to attract nearby customers. Additionally, we create localized content that resonates with your community and enhances search relevance.
Online Reviews Management
Our team manages and responds to online reviews to enhance your local reputation. Positive interactions with customers help build trust and credibility, strengthening your local presence.
Google My Business Optimization
Your Google My Business profile is paramount for your Local SEO. We update and optimize it to the best of its potential.
- Updating Business Information
- Optimizing Profile Content
- Enhancing Local Visibility
- Maintaining Profile Health
Local Citations and Listings
Next up, we make sure that your business is listed on all relevant directories with the correct, up-to-date information.
- Identifying Relevant Directories
- Ensuring Consistency Across Listings
- Monitoring Citation Performance
- Building New Citations
Local Keyword Optimization and Content Creation
Now, we create content for local optimization, using carefully selected and analysed local keywords to get the best out of your website.
- Researching Local Keywords
- Optimizing Website Content
- Creating Localized Content
- Updating and Refining Content
Online Reviews Management
Last but definitely not least, we monitor your business' reviews, ratings, and feedback from customers, and optimize them to improve your local online reputation.
- Monitoring Reviews Across Platforms
- Responding to Customer Reviews
- Managing Review Quality
- Leveraging Reviews for Improvement
Strategic Local Listings for Higher Visibility
Our local SEO strategies prioritize accurate and optimized listings across search engines, maps, and local directories, helping your business appear prominently in local searches and reach nearby customers effectively.
Customized Targeting to Connect with Local Audiences
We tailor our approach to target the specific areas and demographics most relevant to your business, positioning your brand as a trusted option in your community and attracting local clientele ready to engage.
Comprehensive Local SEO Expertise
From localized content creation to managing online reviews, our team handles every aspect of local SEO to increase your brand’s credibility and relevance in your area, driving foot traffic and fostering local loyalty.
Our local SEO strategies optimize your presence on search engines and maps, ensuring your business ranks prominently in local search results where potential customers are actively looking.
We optimize your Google My Business profile with accurate details and updates, making it easier for customers to find you and improving your chances of appearing in local pack results.
We manage and encourage customer reviews on platforms like Google, Bing, and Yelp, enhancing your reputation, building trust, and influencing potential customers' choices with positive feedback.
By optimizing for localized keywords, we ensure your content resonates with local audiences, increasing the likelihood that customers searching in your area will find your business.
Our local SEO approach fosters relationships with local businesses and events, positioning your brand as a community staple and driving foot traffic and loyalty.
82%
Client Retention
18
Years of Experience
350+
Professionals
45K+
Satisfied Customers
82%
Client Retention
350+
Professionals
45K+
Satisfied Customers
SEO & PPC Services
City Bite London
SEO & Google Ads
City Bite, a restaurant in London, boosted table bookings and online visibility through local SEO, Google Ads, and Google My Business. Strategies like targeted campaigns, SEO content, and GMB optimization resulted in a 65% rise in bookings, 50% improved organic rankings, and a 75% increase in return on ad spend. Location London, UK Services Used Local SEO, Technical SEO, Google Ads, Google My Business About City Bite City Bite London is a popular restaurant located in the heart of London, offering a diverse range of cuisines in an inviting, casual setting, that is perfect for both everyday dining and special events. Known for its welcoming ambience, City Bite London has also earned a reputation for its swift service and customized meals. The Challenge City Bite faced challenges with table bookings despite its favorable location and excellent menu, particularly during off-peak hours. They reached out to us to improve online visibility and increase their direct table bookings. Their aim was to boost table bookings, improve the client’s digital presence to attract local diners actively searching for dining options in London, and position the restaurant as a go-to dining option for tourists and locals alike. Our Strategic Approach To solve the marketing concerns at City Bite London, we took the following efforts: Revamping the Channels We focused separately on SEO, Google Ads, and Google My Business to increase bookings and customers. Google Ads Extensions Besides optimizing targeted campaigns like “best dining options in London” and “casual dining near me,” we added interactive extensions, and reintegrated their remarketing efforts. SEO Content & Backlinks We developed a blog strategy focusing on food trends and local events while partnering with influencers for backlinks, boosting organic traffic and improving site authority. Google My Business On GMB, we regularly responded to reviews and used Google Posts with offers, events, and menu highlights for local diners. Results We saw results appearing to improve within the first 6 weeks, and by the end of the campaign at 6 months, we had the following: 65% Increase in Table Bookings: The improved online visibility and improved strategies resulted in a massive rise in direct table reservations over the previous year. 50% Boost in Organic Rankings: Key target keywords now rank on the first page, driving more organic traffic and visibility, especially for searches like “book a table in London.” 55% Rise in Direct Table Bookings from GBP: Better profile management and engagement gave us a notable increase in bookings from the Google Business Profile. 75% Improvement in ROAS: Targeted Google Ads campaigns yielded a substantial return on investment, ensuring higher returns for every pound. Output 65% Increase in Table Bookings 50% Boost in Organic Rankings 75% Improvement in ROAS
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6 Months
Project Duration -
65%
Increase in Table Bookings -
75%
Increase in ROAS
WhatsApp Marketing
Manchester Threads
WhatsApp Chatbot & API
Manchester Threads, a vintage fashion retailer in Manchester, enhanced customer support and engagement through WhatsApp API solutions. With features like 24/7 chatbot assistance, API integration for real-time updates, and personalized interactions, the brand achieved a 60% reduction in response time, 45% increase in customer engagement, and a 35% boost in conversions. Location Manchester, UK Services Used WhatsApp Chatbot Development, API Integration, 24/7 Customer Support, Conversational Commerce About Manchester Threads Manchester Threads is a prominent vintage fashion retailer, renowned for its 60s-inspired collection of apparel and accessories. With a loyal customer base, Manchester Threads prides itself on offering an exceptional shopping experience. However, as their e-commerce platform grew, so did the demand for seamless customer support and efficient engagement channels. The Challenge The vintage retailers faced growing concerns in managing customer inquiries, particularly during peak shopping hours. Their existing customer service system could not keep up, resulting in slow response times and missed opportunities. Customers often abandoned their carts due to delayed responses to product queries or order-related concerns. Our Strategic Approach We comprehended their customer service issues and made a bespoke WhatsApp API strategy to remedy the same. WhatsApp Chatbot We first designed and deployed an AI-powered chatbot to handle queries and provide 24/7 support for smooth customer assistance. API Integration We integrated the WhatsApp API with their e-commerce platform to provide real-time inventory updates, order tracking, and product recommendations. Conversational Commerce Our team enabled instant product inquiries, automated FAQs, and a guided shopping experience directly within WhatsApp. Customer Engagement Personalization We customized responses based on customer purchase history and preferences. Results With our tailored WhatsApp API program, Manchester Threads solved their issues and achieved the following: 60% Reduction in Response Time: The automated WhatsApp chatbot gave instant answers, reducing delays and increasing customer satisfaction. 45% Increase in Customer Engagement: The AI-based real-time interactions and suggestions kept customers engaged throughout their shopping journey. 35% Boost in Conversion Rates: By streamlining the path from inquiry to purchase, the WhatsApp chatbot directly contributed to higher sales. 24/7 Customer Support: The chatbot ensured round-the-clock assistance, providing customers with the convenience they demanded. Growth 60% Reduction in Response Time 45% Increase in Customer Engagement 35% Boost in Conversion Rates
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9 Months
Project Duration -
60%
Reduction in Response Time -
35%
Boost in Conversion Rates
PPC Services
Tech Wave Innovations
Google & Instagram Ads
TechWave, a London-based IT consulting firm, improved PPC campaign performance with ZoopUp’s strategy, which included landing page redesigns, audience refinement, and ad copy optimization. Results included a 64% reduction in cost-per-click, a 41% increase in conversion rates, and a 35% boost in click-through rates, ensuring sustainable growth. Location London, UK Services Used Google Ads, Instagram Ads, Keyword Strategy, Landing Page Optimization About Tech Wave TechWave Innovations is a premier IT consulting firm specializing in cloud computing, cybersecurity, and software development. With fairly positive business volumes and a sizeable client base, TechWave was looking to expand through some intuitive and clever PPC advertisements. The Challenge Although TechWave Solutions was an industry leader, their previous PPC campaigns didn’t deliver results where it mattered most—conversions. Despite high ad spending, their cost-per-click (CPC) remained high, draining their budget. Landing pages couldn’t engage visitors, leading to stagnant conversion rates. While their ad copies initially captured attention, the new leads weren’t converting into actionable results. Our Strategic Approach ZoopUp UK solved their problems with a holistic strategy to address their conversion challenges: Landing Page Redesign We improved the landing page with clear CTAs, faster load times, and a mobile-friendly design. Paid Search Optimization Or team focused on high-performing keywords and precise audience segmentation for their ads. Click-Through Rate Optimization (CTR) To get the best click-through rates, we tested A/B elements, boosting engagement and reducing user friction. Noise Removal We ensured simplicity and intuitive content, removing the clutter involved in the customer journey that affected the conversion rates. Results Before long, we had achieved the following results: 64% Reduction in Cost-Per-Click: Our audience refinement significantly reduced CPC, letting TechWave achieve more with their ad budget. 41% Increase in Conversion Rates: We redesigned landing pages with clear CTAs and optimized UX, which led to more users converting into clients. 35% Boost in Click-Through Rates: Our enhanced ad copy and targeting strategies drove more qualified traffic to the site. Sustainable Growth: By combining paid search expertise with CRO and landing page optimization, we provided TechWave with a string of sustainable growth. Growth 64% Reduction in Cost-Per-Click 41% Increase in Conversion Rates 35% Boost in Click-Through Rates
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1 Year
Project Duration -
64%
Reduction in Cost-Per-Click -
41%
Increase in Conversion Rates
It's amazing how, over the past 18 months, Zoopup has revitalized our traffic and achieved great success with its SEO strategies.
Since collaborating with Zoopup, our revenue from SEO has doubled. Their expertise has been truly refreshing.
The numbers are so impressive. I've been tracking them, & more service-based search terms are ranking higher now.
Thanks to ZoopUp, we saw a 60% boost in qualified leads! Our traffic and conversions have soared beyond expectations.
Answering your queries, backed with our experts’ acumen & experience.
Local SEO focuses on optimizing your website to attract customers from specific geographic locations. It improves your visibility in local search results, enhances local engagement, and drives foot traffic to your business.
Zoopup stands out with a proven track record of going as far as tripling traffic, cutting CPCs by 60%, and significantly boosting sales for top brands. Our team offers hyper-personalized strategies and excellence in SEO, UI/UX, and content, ensuring ethical, white-hat practices for sustainable growth.
Key elements include Google My Business optimization, local citations and listings, local keyword optimization, and managing online reviews. These factors help improve your local search rankings and connect you with nearby customers.
Local SEO enhances your business’s online presence by increasing visibility in local search results and Google Maps. It helps attract more local customers, drive relevant traffic to your site, and boost engagement within your community.
Common mistakes include inconsistent NAP (Name, Address, Phone) information across listings, neglecting Google My Business optimization, and failing to respond to customer reviews. Avoiding these pitfalls ensures more effective local SEO and better search rankings.
To optimize your Google My Business profile, ensure all information is accurate and up to date, use relevant local keywords, add high-quality photos, and encourage customers to leave reviews. Regular updates and engagement with your profile can significantly enhance local search visibility.
